That's because it's sold out everywhere! Those who have them, might be selling them for ludicrous prices on ebay. The makers of these SF4 controllers are Mad Catz and they have said they are making more of them right now and will ship March and April. That's kinda a long wait, and some will go to those who preordered them. So if you thinking about getting one and find it at a store or online, get it right away. Check out BestBuy's stock, sold out every kind. Well except Chun-Li's FightPad for PS3, I'm sure that will be sold out real soon too. I'm just glad that none of these controllers are programmable, allowing an Ultra Move to be done with the press of 1 button.